Wednesday, February 25, 2009

Organizational Excellence

Excellence in an organization can come from one factor of an organization to the performance of a company as a whole. From personal experience, the culture of an organization has a huge effect on the organization striving for excellence. When the culture is one of high energy, longevity, and personal concern about its employees welfare the road to excellence just becomes that much easier.
Brewskys is a sports bar in Omaha and Lincoln Nebraska. It is not a fortune 500 company, but it picked an area the owners are passionate about and developed it into a thriving business. It has been rated Best of Lincoln and Best of Omaha several years in a row. Although it sounds simple, it was their attention to detail and commitment to employees that has led to its growth in just a few short years.
Excellence comes from that desire to be the best. Nebraska is known for their sports fans, so there is some competition in the sports bar business. Although it is serving wings and fries while showing the big game, several factors led them to stand above the rest. First of all, Brewskys hired a chef that created all the recipes for their menu. The menu slightly changes to add seasonal dishes as well as tweak old recipes. Second, Brewskys selection of beer and alcohol is unmatched. They carry 15 beers on draft, including Empearean ales which are from the local brewery. They also carry 5-8 different kinds of scotch which is a lot for a sports bar. Another big factor is that they are always showing the big sports event or events because each establishment has around 50 tvs. They also never have a cover charge.
These factors contribute heavily towards their competitive edge in the business. But just as important is the culture within the establishment. It is one of family and customer service. They have a very low turnover rate because of the atmosphere created. The owners know your name and usually a little bit about you. Your clientele is just as concerned about your well being. They strive to make you as knowledgeable as possible in the business. Plus, they find a way to make it fun to go to work.
Although Brewskys is not a huge corporation and may never get out of Nebraska; it is shows excellence in its organization. It was a dream of 3 guys that started in 1990 and has grown from one establishment to 7 and gives the extra touch to each one of these organizations.
Andrea Hayes

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