Wednesday, September 10, 2008

International Olympic Committee Blogging Guidelines

IOC Blogging Guidelines
For persons accredited at the Games of the XXIX Olympiad, Beijing 2008.

In light of the recent Olympic games in Beijing, China, I discovered there are guidelines for the athletes, trainers, coaches, etc. that participated in the events. The span of time that these guidelines cover is 8 days before the Opening Ceremony and 3 days after the Closing Ceremony. The guidelines are for those who put up personal blogs for the general public about their experiences at and/or participating in the games. Also, any person who posts Olympic content on another website is held accountable.

First off, the IOC wants blogging to remain a personal form of expression apart from journalism. Under the Olympic Charter, paragraph 3 of Bye-law Rule 49, states "Only those persons accredited as media may act as journalist, reporters or in any othemedia capacity."

The Olympic Charter is a set of guidelines that accredited persons at the games most abide to.

1. Definition of a Blog

The Definition of a blog to the IOC "is a type of website where entries are made (such as in a journal or diary), usually displayed in reverse chronological order."

2. Personal Information

The personal information shared about theOlympic games should be solely based on personal experiences and stories. The blogs should not contain interviews, adn any information that compromises the security, staging,or organization of the Olympic Games is strictly prohibited.

3. No Sound or Moving Images

One should not postany sound clips or video clips of the games (including still shots of photographs in a sequence that suggests movements) of the Olympic contests, Opening and Closing Ceremonies, and Medal Ceremonies.

4. Still Pictures

"Accredited zones" (ie: Olympic Village and the Main Press Centre) may not have any still pictuers taken frm persons outside select media unless specified times have been given when these zones are available for photographs.

5. Olympic Marks

The Olympic symbol and any words accredited to the Olympic Games (ie: Olympian, Olympic etc) may not be associated with any thrid party or organization.

6. Advertising and Sponsorship

No person can post any commercial reference next to the Olympic content in his or her posts. Pop-up ads and any fom of advertisement, marketing, etc. cannot take up more than 15% of the screen.

7. No Exclusivity

No accredited person can make an agreement with any company to post certain content concerning the Olympic Games.

8. Domain Names/URLs/Page Naming

Domain names including the words "Olympic" or "Olympian" (ie: [my name]Olympic.com would not be allowed, [my name].com/Olympics would be allowed).

9. Links

Accredited persons with a blog are encouraged to link important Olympic information with official Olympic websites, including:

The Official Site of the Olympic Movement

The Official Website of the Beijing Olympic Games

10. Liability

Everyone is responsible for his or her own statements about the Olympic Games. Bloggers can be held personally responsible for any comments deemed to be obscene or defamatory. Bloggers express ideas at their own risk and should make sure it is their own.

11. Responsibility & Further Restrictions

The BOCOG, the National Olympic Committees, and the International Federations have a responsibility to uphold their own delegations and may impose tier own personal guidelines of restrictive blogging concerning the Olympic Games.

12. Prior or Subsequent Agreements Entered into by the IOC

Noting may be added or taken away in interpreting or amending nay one of these guidelines to supersede them.

13. Infringement of Guidelines

Violation of these guidelines by an accredited person may lead to a withdrawal of their identity and accreditation card as stated in the Olympic Charter. The IOC reserves the right to take legal action deemed necessary for any monetary loss and damages.

For more info read the IOC Blogging Guideline (pdf format)






1 comment:

Jeremy Chandler said...

That's crazy. I had no idea that the Olympic athletes would have blogging guidelines. I wonder if there were any posts about the Chinese gymnasts.