- Blogging is a two way street
- Don't tell secrets
- No comment
- Policies apply
- Be respectful, interesting, and honest
- Write what you know
- Don't write annonymously
- Business outlook rules
- Think about consequences
- Other peoples information
These tenants attempt to cover a wide ground of blogging topics. Blogging is a two way street emphasizes reading and linking other peoples blogs. If the information is good, pass it along. The policy also follows the "golden rule" be respectful, keep personal information private, write what you know, and so on. This policy also has several components that are meant to guard company privacy such as, do not comment unless you are the spokesperson for that issue. Other company policies apply such as Standards of Business Conduct, export compliance, trademark guidelines, privacy requirements, confidential information protection, and anti-discrimination.
Sun Microsystems does not want to micro manage its employees. I feel they wish to create an interesting online community with its employees to facilitate many kinds of communication.
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